The Rubicon, is a river in northern Italy which Julius Caeser crossed in 49BC from which point it was not possible to go back. Crossing the Rubicon hence refers to passing through that point from where return is no longer possible. This may be due to a host of factors, such as, it being physically impossible to turn back, too expensive to go back or that the path is too dangerous. Working with startup companies I find it a most exciting part of the journey when that point of no return is crossed . However, please make sure that before crossing your Rubicon you are doing so for the right reasons.
When I setup this blog on the 1st of January 08 I crossed a point of no return. I let all my readers know that I was going to spend the next year updating this blog on a daily basis with advice and insights on entrepreneurship and life. I did so because I felt that I had a little experience which could help others who are in the process of setting up a company or working at a startup for the first time. From that day onward I had a responsibility to everyone who was reading this blog to make sure that at the end of every week I gave some advice which could be potentially helpful. It doesn’t make a difference if I have one reader or a million, my responsibility remains the same. Eleven weeks later writing my blog has become one of the most fulfilling part of my week.
If you are on the verge of starting your own business, deciding on a certain career path or even getting married, the one thing which you keep in mind before making these big decisions is “do it for the right reasons”. You shouldn’t let anyone force you into such decisions Look at them from all perspectives, align them with your value and belief systems and when you make up your mind ,cross your Rubicon without a whisper of a doubt.