I have enjoyed writing regularly this month. However, several of my posts this month, have had little or nothing to do with tactical advice on entrepreneurship. The reason for this was that I wanted to address some psychological and meta issues that are actually large stumbling blocks on this journey.
With the start of the new month I want to announce that this year I want and plan to write a short book on “The Journey to Product/Fit” (working title). Instead of writing the book in the form of a more tactical guide I am toying with the idea of writing it as a story. As I have discovered personally, there are several issues along this journey which cannot always be explained with a precise tactical advice.
I want to make this process a lot more interactive and get feedback as I am writing. I will be releasing more information along the way in the coming days. If you are interested in getting on to a list which will give you more access to the book please do subscribe on the link below to get updates.
Journey to Product/Market Fit Inside Group
This has to be one of my favorite videos of 2012. Such a simple question that leaves us really thinking without the circumstantial boundaries that constrain us. If money was no object would you be doing what you are doing today?
“Look in the mirror and ask, ‘If today was the last day of my life, would I want to do what I am about to today?”
This is song for all the entrepreneurs out there!
The greatest conflicts are not between two people but between one person and himself.
Cognitive dissonance is the feeling of discomfort when simultaneously holding two or more conflicting ideas, goals or values. When we are in such a state of dissonance, we experience disequilibrium, a feeling of being torn between two places and not knowing how to move forward. As an entrepreneur and those who aspire to become one, many of us recognize and empathize with the internal conflict of, “I want to make a lot of money” and “I want to do something which I am passionate about and has meaning”. This is not an impossible situation to be in and there are many successful individuals in such a state! However, we only see their success story after it has been written in it’s entirety. We are often unable to rationalize the possibility of such a state when we start our journey with two strongly opposing goals in mind, all the while hoping we can emulate their success.
Tomorrow, next week, next month, next year…..it is easy to forget about living today, in the present, in the hope that tomorrow will be a better day. We wait for things to happen, to come together, because that is when we imagine we will have the opportunity to be happy. The anticipation of what the future may hold stops us from paying attention to all the little moments that are weaving our story in the moment, in the ‘now’!
But right now, these moments, are not stories. It is in this moment alone that we have the ability to slow down, acknowledge and appreciate all that is around us.
“You’ve found market price when buyers complain but still pay.” Paul Graham
I routinely get asked about pricing product/services. This quote by Paul Graham is one of the best and most definitive articulations on the topic of pricing that I have come across!