“Thinking is easy, acting is difficult, and to put one’s thoughts into action is the most difficult thing in the world.” Johann Wolfgang von Goethe

There will always be some people on a team who are constantly coming up with ideas, different scenarios and ways to take the team forward. These are great people to have on a team and are an amazing resource to motivate and inspire other team members. There is a flip side to this coin as well, if this individual does all the talking, without delivering, it can be a serious issue. When someone is an ideas person, or works on the strategic element of the business, some form of action needs to be taken on it . This can be in the implementation of the concept, in the trial of the business model or even gathering feedback from the rest of the team. Hence, there need to be clearly defined action steps, for practical implementation.

There have been numerous occasions when I have been on teams where you find a particular individual providing the bulk of ideas and suggestions, but, they never put down action steps. If this happens continuously, rather than being a source of motivation, this converts into a source of frustration for the rest of the team. It is true that everyone provides value to the team in different ways. In my experience however, individuals who do not shoulder responsibility and shy away from taking action, isolate themselves. Being action oriented is a critical characteristic in any individual, more so in an entrepreneur. There needs to be a sense of urgency for execution, rather than prolonged deliberation. When assessing yourself, and how you add value to your team, ask yourself whether you consider yourself as action oriented or not?. Next, ask others for feedback to learn which areas you need to improve on for taking action.

Team members, customers, suppliers and investors look for people who can deliver on what they commit to. This trait is common to most successful people who don’t just over think things, but, just do it. The concept of “Ready, Fire, Aim” is a theme I believe in, it has has served me well over the last couple of years. It certainly accelerates the learning process, helps you add more tangible value to your business, and gets you the reputation of being the guy who gets things done. If you are sitting on the sidelines waiting for that perfect opportunity, I strongly suggest you get your feet wet, and take things as they come.

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