Journey of a Serial Entrepreneur

Getting from where you are to where you want to be

Marketing

January 15, 2011

Research: Customer Engagement Strategies

I was doing some research on customer engagement strategies and as usual, the information is spread over far too many sources. Listed below is my initial research finding, on strategies and articles that readers may find interesting when learning more about this subject. As the opening video states, there has been a fundamental shift in - Read More -

January 3, 2011

Customer Acquisition Strategies

I am in the process of building a slide deck these days and was doing some research online for slide decks that dealt with the issue of customer acquisition & marketing. I have attached some of the best ones that I found here. Will continue to update this repository. Startup Metrics for Pirates View more - Read More -